














Revitalise your hair with vibrant, luminous shades. The L'Oréal Paris Préférence hair colour contains light-reflecting pigments, giving your hairstyle natural reflects. The nourishing formula leaves your hair shiny, healthy and protected against sunlight.
Find your perfect shade among a wide variety of colours inspired by some of the world's most iconic destinations. Don't hesitate and reach for the L'Oréal Paris Préférence permanent hair colour and let your hair shine brighter than ever.
Characteristics:
Ingredients:
How to apply:
Follow the instructions provided.
Complete ingredients list
AQUA/WATER, TRIDECETH-2 CARBOXAMIDE MEA, PROPYLENE GLYCOL, HEXYLENE GLYCOL, PEG-2 OLEAMINE, POLYGLYCERYL-4 OLEYL ETHER, OLEYL ALCOHOL, ALCOHOL DENAT., AMMONIUM HYDROXIDE, POLYGLYCERYL-2 OLEYL ETHER, OLEIC ACID, SODIUM DIETHYLAMINOPROPYL COCOASPARTAMIDE, 2,4- DIAMINOPHENOXYETHANOL HCI, M- AMINOPHENOL, SODIUM METABISULFITE, EUGENOL, THIOGLYCERIN, TOLUENE-2,5- DIAMINE, AMMONIUM ACETATE, PENTASODIUM PENTETATE, N,N- BIS (2- HYDROXYETHYL)-P-PHENYLENEDIAMINE SULFATE, LINALOOL, ALPHA- ISOMETHYL IONONE, RESORCINOL, CITRONELLOL, ERYTHORBIC ACID, PARFUM FRAGRANCE (F.I.L. C171964/1).
The manufacturer is responsible for the ingredients of the product. We recommend checking the list of product ingredients directly on its packaging due to potential changes.
L'Oréal Paris has been shaping global beauty since 1907, transforming the industry with a belief that everyone deserves access to quality. As the world's leading cosmetics brand, it combines heritage, innovation and elegance across makeup, skincare, and hair care - bringing high performance to everyday self‑care.
With over 110 years of expertise, L'Oréal Paris continues to create cutting‑edge products that balance proven efficacy with sensory pleasure. Every formulation - whether for skin, hair or makeup - is developed with rigorous testing, constantly evolving to meet the needs of a modern, diverse world.
Discover beauty that delivers - L'Oréal Paris Panorama Mascara for amplified, voluminous lashes, L'Oréal Paris Revitalift Filler SPF 50 anti‑ageing day cream, or L'Oréal Paris Infaillible 36H setting spray for long‑lasting makeup hold.